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Theses/Dissertations from 2015

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Big Data in Digital Media Buying: Programmatic Advertising Sales—Transforming the Publishers’ Eco-System., Maria Milagros Clotter

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Connections Between The Publishing and Media Industry and How they Influence One Another., Brenda Cooks

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Stories Never Die: Transmedia Storytelling in Publishing., Christie DiJusto

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Social Media Has Changed the Face of Marketing in Publishing., Joanna Erickson

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Young Adult Fiction in 2015: Authors Teen Love, Topics They Need, and Fantasies Reimagined., Leigh Eron

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The Technological Age of Self-Publishing and its Effect on Traditional Publishing., Courtney Fahy

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Advantages and Disadvantages of eBooks vs. Physical Books in Children’s Publishing., Natalie Filkowski

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Regan Arts: A Successful Publishing Startup Through Branding and Business Savvy., Claire Gibbs

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E- books as Non- interactive Textual Compositions: An Argument for Simplicity over Complexity in Future E- book Formats., Alex Grover

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Marketing and Social Media in Publishing., Lourdes Martinez Guillen

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Major Trends Within the Digital Consumer Magazine Industry., Shuyu Guo

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The Effects of the Common Core Standards on the publishing Industry., Jaclyn Heeney

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The Magazine Editor’s Skill Set—A Combination of Technology and Content., Hao Liang

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Accuracy in Fact-Based Publications: Finding and Working with a Subject Matter Expert., Nicholas Lover

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Searching for Minorities in Young Adult Fiction., Jessie McCoy

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Digital Age Buying: How Subscription Services are Changing the Perception and Value of Books., Ryan McDonough

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Transmedia, Comics, and Fan-Engagement: Navigating a Multilayered Media Landscape., Alison Meehan

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My Role as a Youth Representative., Dena Mekawi

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Operation Middleman: The Literary Agent’s Challenge to Evolve and Remain Significant in the Digital Age., Caitlin Morrow

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Independent Publisher: Unique Opportunities for Creative Publishing., Elise Nelson

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Romancing the Screen: How eBooks Revitalized Romance Book Sales., Alison Panichas

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Judging an E-Book by Its Cover: The Future of Book Covers in the Digital Age., Sarah Poppe

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The Trouble with Technology: Higher Education Publisher Must Do More than Publish., Erin Rafferty

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Inside Start Publishing : Cleis Press & V!Va Editions., Joanne Raymond

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Let Books be Books: A Campaign to Force United Kingdom Publishers to Eliminate Gender-Specific Marketing for Children., Amber Reed

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Self- Publishing and its Effect on the Role of Literary Agent and the Traditional Publishing House Contract., Kimberly Richardson

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Sealing the Deal: How Outside Factors Can Contribute to an American Book’s Success in the Foreign Market., Maira Feltrin Roman

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The Revival of Young Adult Literature and Challenges in the Future., Rachel Roy

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Survival of the Fittest: How Traditional Publishers Can Adapt to the Digital Landscape., Emily Settle

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Amazon: Industry Hero or Villain?, Idaliz Seymour

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Halve Maen Press, LLC Business Plan., Moshe E. Siegel

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Digital-Original and Digital-Only Imprints: Their Current State, Effect on the Trade Book Industry, and Future Viability., Tara Slagle

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E- Book Subscription Models., Rebecca Strobel

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Reluctant Heroes: Lessons the Book Publishing Industry Could Learn from Comics Publishers., Katie Todd

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Psychology Today: A Successful B to C Magazine., Hang Wang

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Comic Books and Graphic Novels: Their Place in Trade Book Publishing., Renee Watson

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New Business Models Assumptions for Publishing., Weijia Wei

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The Effects of the Digital Age on Scholastic, Amazon, and HarperCollins., Stacy A. Wells

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E-Book Development In Taiwan., Emily Wu

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The Role of Photo and Production Management Department in Magazine and Television., Lei Zhong

Theses/Dissertations from 2014

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In with the New: Defining New Adult Fiction., Caroline Acebo

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The Evolution of Young Adult Literature and the Birth of New Adult Fiction., Angela Andaloro

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Magazine Publications and the Disempowerment of Women., Patricia Aoukar

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Publishing’s Diversity Dilemma: How the Disparity Affects the African-American Book Market., Tqwana Brown

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Is Brand Incorporation the Key to a Successful Print Magazine Launch in Today's Publishing Environment?, Caitlyn Callegari

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In the Ring: Self-Published Authors and Traditional Publishers., Shaniqua Clark

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The Effects of Ebooks on Book Retailers and Publishers., Jonathan Cole

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From English Teacher to Editorial Intern: My Journey to and through Publishing., Jennifer Flanagan

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Reading in the Next Generation: How Will Children Continue to Read in the Digital Age., Dennelle Gerard

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Book Packagers in a Big 5 World., Brittany Gialanella

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The Rise of the Book Blogger., Jaime Gorelick

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Copyright Issues in the Comics and Manga Fandom., Julie Hayes

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Diversity In Parts: A Study of Children's Book Publishing Industry and Its Relationship With Diversity., Qualia C. Hendrickson

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Black Magazines: Remaining Separate, Relevant, and Equal., Dominique Ingram

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The State of the Publishing Industry in Sub-Saharan Africa: An Analysis of the Challenges and Opportunities Ghana, Kenya and Nigeria., John Jantuah

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The Future of Video Games in the Book Publishing Industry., Joseph Jasko

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Young Adult Literature’s Success and its Profitable Future., Tiffiney Johnson

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The effectiveness of metrics on STM journals in the digital age., Stacey Kauffman

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WE ARE THE 97%: Dealing with the 3% Problem., Melanie Langworthy

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Big Data, Metadata: The Changing and Opportunities in Book Publishing., Mengqi Li

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Children’s Book in Translation: Possibilities and Challenges for US Publishers., Francesca Maltauro

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The Future of Book Publishing: Technology and the Potential to Thrive in a Changing Industry., Jessica Mandel

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Publishing Solutions for American Higher Education., Alicia Martinenko

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Will Direct-to-Consumer Sales be a New Revenue Channel and Marketing Opportunity for Trade Publishers?, John McKenzie

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Traditional Publishers Shift to a Less Traditional Marketplace., Sarah McLean

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Business-to-Business Publishing: Impending Trends in Digital and Print., Christine Noury

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How to Create a Bestseller: Young Adult Trends in the New Millennium., Amanda Paul

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A Distorted View of Beauty: Photoshopping Women on Magazine Covers and Advertisements., Jeanine Pero

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E-books: The Beginning of a New Era., Kimberly Richards

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An Overview of Print & Digital Media in Children’s Book Publishing., Tatyana Rosalia

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Children’s Picture Books: From Trends to Classics in the Digital Age., Andrea St. Aubin

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A Thematic Analysis of the Last Five Decades of Young Adult Literature and Censorship’s Role in its Progression., Colton Tapoler

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How Magazine Publishers and Rebranding Content and Adapting to a New Generation., Nicolette Tucker

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Subsidiary Rights: How They Move and Their Impact Around the Globe., Jason Wachtler

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Between the Lines: An Examination of Current Publishing Trends from Inside Abrams Books., Bridget Waterhouse

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An Examination of Today’s Literary Agent in Book Publishing., Erica Weiman

Theses/Dissertations from 2013

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From the margins to mainstream: The coevolution of science fiction and fantasy publishing., James Abbate

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Has Self-Publishing Changed Traditional Publishing?, Jennifer Ackman

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A Tale in Transmedia: Forward-Thinking Story-Telling., Heather Allen

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The Challenge of E-Book Growth in International Markets., Joya Anthony

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Making the most of a new publishing age: The role of social media and digital marketing techniques in publishing today., Mara Berkoff

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The utilization of social media in academic publishing: Making the most of digital techniques in a new publishing age., Mara Berkoff

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The Pros and Cons of Digital Textbook Publishing for Educators and Students., Nicole Caggiano

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The life and afterlife of the printed magazine: How magazines have survived in the face of the digital page., Mary Caya

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Social Media Marketing: A Rulebook., Miguel Cervantes III

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The Textbook Industry & Piracy Report Prices, Perception, And Platform., Raven Dobyns

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Trade Book Publishing: An Industry in Transition., Victoria Edsall

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A New Method of Evaluating The Peer Review Process of Scholarly Journals., Adam Etkin

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The Future is Digital: How Digital Media Transforms Children's trade Book Publishing., Diandra Garcia

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E.L. James' Fifty shades of grey: How it changed the world of self-publishing., Maria Garguilo

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Dual Identities: Comic Books and Balancing the Demands of a Niche Industry., Brett Hallahan

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The Current Young Adult Book Market and What It's Missing: A Market Analysis and Book Proposal., Kylie Hammell

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The Current State of University Presses within the United States., Dj McErlean Hopson

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Digital Publishing: An Inside Look at InsideHook., Michael Harrison Howard

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The Book Publishing Transformation in the Digital Age., Malvina Ally Khristova

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The Early Origins, Evolution, & Influence Of Young Adult Fiction In Publishing From 1960 to 2013., Alisia Leavitt

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A study on the influence of new technologies in digital magazine publishing., Yuhan Liu

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Magazine: New World Order., Ting Lu

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The In-depth Analysis of Opportunities and Challenges of Lifestyle Magazines., Tatiana Makarevich

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Applications Of Neuromarketing in the Publishing Industry., Michael McGill