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Theses/Dissertations from 2010

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I Am: A Business Plan for the Business Magazine for Latinas., Claudia Fernandez

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Assisted Reading with E-Books: How Technology Can Aid Elementary Students in the Classroom., Marguerite Gibson

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The Role of Advertising in American Magazine Publishing., Rachel Goldberger

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The Green Evolution of Publishing., Steffi Graf

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Romancing the Prose: A Survey of the History and Success of Romance Publishing., Andrea L. Grant

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Book Publishing and The Digital Future: How Have E-Books and Technology Impacted Adult Trade Books?, Allegra Green

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The Digital Revolution and International Copyright Law: Controlling 21st Century Content with 20th Century Laws., Rebecca Jane Grudzina

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What the E-Reader Means For a Broken Industry., Michael Incardona

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The Relevancy of African-American Publications., Ebony LaDelle Jackson

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Weighing Your Options: Understanding the Pros and Cons of Self-Publishing., Allyson James

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E-readers: New Wave of the Future?, Jennifer Justice

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The Magazine Industry, the Recession, and the Digital Age: An Intern’s Account of the Transformation and Survival in the Publishing World., Stella Katsipoutis

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Price vs. Content: Trade Book Publishing Past, Present and Future., Jennifer Kowalski

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The role of Digitalization in the Current Children’s Book Publishing Industry., Nicole Krell

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Digitalization and Its Effects on Book and Magazine Publishing., Ebony Lazare

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Embracing the E-Book: A New Digital Workflow for Publishers., Amanda C. Mays

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Publishing Reloaded: Digital Initiatives for Web 2.0 and Beyond., Shweta Moogimane

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Published in a Platform-Driven World: How Seven Lantern Books Authors Grew Their Writing Careers., Brooke Morgan

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Cause and Effect: The History and Results of Controversy in !9th and 20th-Century Children’s Fiction., Carrie Neff

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Piracy in the Digital Age., Sarah Peris

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Under The Covers: Understanding the Romance Genre Reader and Marketing Efforts to reach them., Rachel Royan

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Technology: Reducing The Role Books Play in The Publishing World., Zachariah L. Rubin

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My Life as A Magazine Intern: 30 Key Lessons to Thrive in Publishing., Stefania Sainato

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Literary Agents: Past, Present and Future., Lauren Schoener

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Women Don’t Read Comics: The effect of fan base perception on editorial content in the comic book publishing industry., Beth Scorzato

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Smart Marketing for Small Publishers: How Marketing Plans Can Help Small and Independent Publishers Succeed in a Crowded Market., Kendall M. Sharp

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Establishing a Place in the Majority: Expanding the Market Reach of Native Hawaiian Children’s Book Publisher Kamehameha Publishing., Cortney Silva

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The Evolution of Publishing: E-books, E-readers, and Self-publishing., Anna Skowronska

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The Impact and the Future of Digital Textbooks., Rachel Slaiman

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Digital Libraries: Past, Present, and Future., Lauren Smulski

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The Changing Role of the Trade Book Publisher and Editor Amid the Increased Dependence on Digital Media and the Technological Advancements that Have Transformed the Publishing Industry., Sarah Symanowicz

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The Feminist Press, 1970 – Present: Telling a Different Story., Dior Vargas

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Emerging Technologies in Publishing: Effects on the Past, Present, and Future., Kerry Vegliando

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Why the Electronic Reader Will Revolutionize Publishing., Steve Yanosey

Theses/Dissertations from 2009

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UPstageDance.net The Ultimate Online Dance Destination (Business Plan)., Keli Avery

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Formulating a Circulation Model for the 21st Century Magazine Industry., Kimberly Balfour

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Copyright Law Rites of Passage: Rooted in History, Shooting into the Digital Age., Emily K. Benjamin

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From Bodice to Briefcase – the Evolution of Romantic Fiction (1740-2010), Lisa-Marie Bone

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Creating a Digital Magazine: A Critical Look at Profitability, Format and Design., Melissa Breau

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Providing Tailored Local Government Publications to Diverse Populations., Sara B. Caldwell

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Why Publishers Fail to Create Magazines for African American Teen Girls: Is it a Challenge or Oversight?, Cecily Canady

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Wholly Magazine: A Business Plan for a new Christian Lifestyle Magazine., Nicole C. Carter

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Building a Web Brand through Social Media: Creating the Smartman Daily Marketing Plan., Diana Cerqueira

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To Print Now or to Print Later? Print-On-Demand and its Impact on the Publishing Industry., Theresa Culver

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An Opt-In World: The Growing Emergence of Behavioral Targeting in Magazine Marketing., Michael J. Davis

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The Recession and its Effects on the Romance Genre., Jessica DiVisconte

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The Prosperous and Harmful Effects of an Expanding eCommerce Market on Book Publishing’s Subsidiary Rights., Ashley Felrice

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The Core Principles of a Digital Strategy., Laura Fitzgerald

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The Impact of Digital Technology: The Impact of Digital Technology on the Role of the Magazine Editor Glamour., Kristen Flanagan

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A “Brand” New World: The Rise and Evolution of Branding in Publishing., April Flores

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New Media: How Book Publishers are Staying Current with their Audience Through New Media Initiatives., Geneva K. Gittens

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Magazine Design and Production., Rashania Green

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The Rise of Self-Publishing: an Answer to Author’s Rejection Angst., Amanda Harkness

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The Proposed Google Book Settlement: The Why and How., Tara Hart

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Magazine Advertising Sales, Bridget Hill

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After the boom: Why the comics industry may need to adapt to its recent growth., Joe Hochstein

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Selling Subsidiary Rights: A Beginner’s Understanding., Chia-Wen Hwang

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The Modern Literary Agency., Emilie Jackson

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Publishing Controversy and its Relationship to Viral Marketing., David Junior James

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Book Banning: A Reflection of the Current Situation., Cynthia Johnson

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English Works: A Business Plan for an ESL Publisher., Katherine Keyes

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Trade Book Publishing: Its Three Unique Challenges & Digital Future Through Marketing., Melissa Klein

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Corporate Influences: How the Media Merger Trend Changed the Book Publishing Industry and the Distribution of Information., Michelle Kratz

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Technology: Friend or Foe to the Publishing Industry., Kendra Mae Leal

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Staying in Style: How Vogue's Brand Power is Essential to the Famous Fashion Magazine's Survival., Florentine Lehar

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Picture Books on Controversial Issues: The Opportunity to Guide the Children’s Book Publishing Industry Forward., Jennifer Hope Lipman

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Publishing in a Digital World: The Need for Widespread Digital Publishing Practices., Joanna Luppino

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In Defense of Romantic Fiction., Ann Margolis

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Targeting and Brand Management Offline and Online., Juan Marulanda

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The Digital Newsstand: The Inevitable Shift from Print to Digital., Louise Mattarelliano

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Diversifying Book Production and Delivery for the Long Tail Age., John McWilliams

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Digital Comics: The New Trend Toward Digital Media., Sherard Medrano

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A Look at Min and Its Role in the Magazine Industry., Shaila A. Mentore

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Magazine Layout Design., Vanessa Milan

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The Pressure to Censor: Book Censorship in School Libraries., Amanda Millin

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Beyond Paper, Printing, and Binding: The Digital Revolution of Publishing., Nanette Morges

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The Decline in Consumer Magazine Advertising., Nordia Morrison

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Bridal Website/Blogs VS Print Magazines., Courtney Muir

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Consumer Magazine and Advertiser Relationships: History, Impact and Joint Options for Delivering Engagement., Ron Redfern

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From Trees to Glossies Improving the Magazine Industry’s Carbon Footprint From Start to Finish., Heather Rodenbach

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Mis-Education of a Nation: Censorship of School Textbooks in Adoptions States., Katherine Romeo

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Book Marketing in an Evolving Industry., Cindi Schmalz

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Staying Alive: The Challenges Facing University Presses in the Dawn of the Digital Age., Whitney Simmons

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Advertising Censorship in Print Media: Can Magazines Protect Their Editorial Integrity?, Jaclyn Rose Stewart

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The way a literary agency deals with foreign rights., Justine Tedjasukmana

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The Impact of Technology on Higher Education Publishing., Ana Aragon Tello

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Is the Industry’s Move to Digital the End of Print?, Leigh-Ann Todd

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Red Carpet Survival: How Audiences Are Shaping the Future of Celebrity Magazines., Kristen Tomaiolo

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The Past, Present and Future of Independent Presses., Wei-Lin Tsou

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The Factors a Trade Publisher Should Consider in Publishing Electronic Books., Chalongkrung Wacharintranon

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A Comparison of Simon & Schuster and PPMG in Terms of Trade Book’s Online Marketing., Guangwen Xu